Client: ALTA Language Services
Reason for Project: Client was experiencing slow loading times, and was looking to have the site theme backend match the ALTA Learn site I previously recoded for them. This site contained over 1000 pages that was previously built with WPBakery.
Resolution: Cleanup Design, New Theme, Site Scrape, SEO, Manually move page content out of builder.
What I did: I created a new template with a cleaned-up design to match closer to their learn.altalang.com site. I scraped the site using screaming frog to get a good list of URLs currently being used and combed the site for any non-indexed pages being used for Google Ads. A new theme was created using ACF, Bootstrap, and Underscores Base Theme. The site included a new custom backend due to them using a WP-Bakery builder previously. This allowed them to easily edit the content. I ran speed tests at the end, and adjusted where needed, and optimized the site with SEO best practices, I went with the best New website SEO strategy. In the end, the site was cleaner, matched the learn.atla site, was easier to use, and was faster. Client was happy.
“Jenn completed the project ahead of schedule, was very communicative, and helped create exactly what we had in mind for our website re-design.”